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New Stuff | Spotlight : Smart Blind Fashion Gallery by mc2

Spotlight : Smart Blind Fashion Gallery by mc2

mc2 Launches Singapore’s First-ever Smart Blind Fashion Gallery — a 4,200-square-foot showroom with Space Smart Blinds, Curtains, Wallpapers, Marble and Timber Offerings

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By The Interior Portal |    April 04 2018

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"Singapore’s First-ever Smart Blind Fashion Gallery"

Image credit: The Interior Portal

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"Wood Couture, one of mc2's premium brands"

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"Comfortable and cosy consultation areas are important to your decision making process when choosing your interior decor"

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"A seemingly unending stream of colour and material choices to satisfy your imagination"

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"Easy access and excellent customer service are the tenets of mc2's promise to you"

Image credit: The Interior Portal

mc2 is proud to unveil Singapore’s first-ever smart blind fashion gallery, a sprawling one-stop space where homeowners and interior designers can browse and purchase a wide array of home fashion products. An exciting product to be found here is ALTEX’s SecureZIP Blind, which is researched, developed and manufactured entirely in Singapore. mc2 also handles the entire supply chain management, and hence can ensure first-rate service and tight quality control.

ALTEX SecureZIP Blind

Meant for use in balconies, patios or other private enclosed areas, ALTEX’s SecureZIP Blind shields the house from rain, dust borne by strong winds as well as morning or afternoon sunlight. It also ensures complete privacy from prying eyes. When the blinds are zipped, there are no gaps between the fabric and channels, and as such the extended outdoor area can be transformed into a private space. This gives homeowners greater flexibility over how to maximise their floor areas — the balcony can be now used as a yoga space or even a dining area. When guests are over, simply unzip the blinds and enjoy an indoor BBQ session.

ALTEX’s SecureZIP Blind also comes with a five-year warranty, one of the longest periods offered in Singapore for zip blinds.

Singapore’s First and Only Curtain Shaping Technology

Curtains should look fresh and in a beautiful S-shape.

mc2 is the first and only one so far in Singapore to invest in curtain shaping technology to bring showroom-looking curtains to consumers’ homes without the traditional Stracks. All mc2 customers will receive their curtains shaped by this exclusive technology.

Intelligent shades, premium Japanese curtains and blinds and woven textures amongst the showcase

The new showroom will also house big names in the curtains and blinds industry: Hunter Douglas
and Toso. Here is where customers can find the largest range of their products in Singapore. They
can also enjoy an experiential shopping session, as they can see, touch, and feel the products for


A Dutch multinational corporation, Hunter Douglas, purveys window blinds as well as textiles. The
company prides itself on innovation, and has produced intelligent shades that come with Alexa-powered voice control functions. Homeowners can also configure the settings and automate theirmblinds, or even operate them with their mobile devices while they are outside or overseas.


Because the blinds are fully motorised and therefore have no strings, families with children can enjoy a peace of mind as the products are safe for all to use. At the showroom, customers can get a taste of smart living, and have a go at activating the shades with their voice commands.

Hunter Douglas will also be bringing in the Alustra® Woven Textures® to mc2 — Singapore will be
the first country in Southeast Asia to carry this product. Taiwan is the only other country in Asia to
showcase this range. The textiles uniquely combine fibres and textures to offer light-filtering
capabilities. There are roller shades, roman shades, skyline gliding window panels to choose from in
this luxe collection.


Toso brand curtains

Largest display of Hunter Douglas products in SingaporALTEX Curtain Shaping Technology

Established in 1949, Toso is Japan’s number one brand for premium as well as made-to-order curtains, rails and blinds. Established since 1949, it offers over thousands of products, from motorised curtain tracks to venetian blinds, roman shades to pleated blinds. Customers can hands-on the latest Toso products and reel systems at the showroom.

Child-Safe Features and Showcase

Children are innately curious about the world around them. So, even basic household items like
window treatments can turn into potential hazards for them.

At the mc2 showroom, homeowners can easily experience how window solutions are made safer for
homes with infants, young children and even pets. There is a wide variety of products available and
on display to help reduce the risk of accidents. From cordless alternatives to motorized operation
systems, mc2 showcases many innovative lifting systems designed with safety, convenience and
beauty in mind.

A one-stop shop for those seeking home décor inspiration

“Besides curtains and blinds, the exposition will also feature a diverse range of home fashion products, including marble, timbre, wallpaper, audio products and more.” Says, Mr. Wilson Chew, Founder of mc2, “Traditionally, when buying curtains and blinds, most homeowners have to base their decisions on brochures, and they eventually buy the products sight unseen. We want to bridge this gap, and give them the opportunity to test-drive the products themselves.

This way, they can make more informed decisions and thus are happy with their purchases.
By also offering wallpaper, marble offerings for countertops or walls and timbre flooring, we give our
customers the benefit of convenience. They no longer have to travel to different places to see these
products. With all the products right before them, they can better envision their interior designs.”

mc2 New Launch Promotion

As part of its new launch, mc2 will offer the following promotions for the month of March 2018:
Special price for ALTEX SecureZIP Blind @ $22.80/sqft (U.P. $28/sqft).

On top of that, with every order, customers can choose from the following free gifts:

Option 1: Special price for composite decking @ $9.90/sqft (U.P. $22/sqft)
Option 2: Free $500 mc2 cash vouchers, with no minimum spend required
Option 3: Special price for invisible grille @ $3.90/sqft (U.P. $8.50/sqft)


About mc2

mc2 has been in the consumer retail business for more than 20 years, providing smart solutions to
all its customers. It sets itself aside from its competitors by delivering not just products, but a full
suite of solutions to its customers.

Its business now covers window solutions, balcony solutions, wall solutions, flooring solutions, and
audio solutions. The brands that mc2 carry include ALTEX, Dooya, Elero, Hunter Douglas, Nice,
Polystone, SecureZIP, Somfy, Sonos, Starwalls, TOSO Japan, and Wood Couture.

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